Fingerpaint Brings Home Wins at Shorty Awards
The award show honors innovative work being done on social and digital media.
SARATOGA SPRINGS, N.Y. – Fingerpaint, a full-service health and wellness marketing agency with a global team of more than 530 people, was named a winner in multiple categories at this year’s Shorty Awards.
The Shorty Awards honor the best of social and digital media by recognizing the most influential, popular, and culturally relevant brands and agencies across the industry. Winners and honorees were selected by members of the Real Time Academy of Short Form Arts & Sciences, composed of luminaries from advertising, media, entertainment, and technology.
Fingerpaint was honored as a Shorty Awards winner in the Best in Graphics category for their “Products With Purpose” campaign in partnership with DSM, and they also won in the Best in Pets and Animals category for their “Noise Monsters” campaign in partnership with Zoetis. These wins come on the heels of the agency winning Agency of the Year, Category I at the Med Ad News Manny Awards alongside other creative recognitions. It has been a year of growth for the agency. In March of 2021, Fingerpaint executed a strategic investment in Leaderboard Branding, a leading global naming and branding business headquartered in Charlotte, N.C., and they have brought on leadership roles across the agency as they continue to see explosive growth in their business.
“We at Fingerpaint are honored to be recognized by the Shorty Awards,” said Bill McEllen, partner at Fingerpaint. “This year, our creativity was tested. How can we create industry-changing campaigns while we all work safely from home? Our teams not only delivered but also exceeded client expectations, and they have the awards to show for it. Proud is an understatement to describe how I feel.”
Reset your expectations of a health and wellness agency. Independent by design and built on a foundation of empathy, Fingerpaint is biopharma’s commercialization partner for analytics-enabled integrated solutions. At its core is an award-winning global team of more than 530 people who are committed to creating and executing meaningful brand experiences for healthcare providers, care partners, and patients.
In 2021, Fingerpaint made a strategic investment in Leaderboard Branding, a leading global naming and branding business. In 2020, Fingerpaint acquired 1798, a market access and commercialization firm located in La Jolla, Calif., adding to its portfolio of services in support of biopharma customers. The agency also launched Photo 51, a gene therapy consultancy. Fingerpaint was named 2021 Agency of the Year by Med Ad News, and in 2018, it won the Heart Award from Med Ad News for its commitment to philanthropy and social causes. Additionally, it has been on Inc. Magazine’s list of the 5,000 Fastest-Growing Companies for the past eight years. Visit us at Fingerpaint.com and follow us on Facebook, Twitter, LinkedIn, and Instagram.