The Game-Changing Perspective of Art in Advertising

Med Ad News spoke with Fingerpaint creatives, Scott Watson, Andy Spitzer, and Joanna Friel about incorporating art into advertising campaigns.

Watson shared a bit about the secret behind Fingerpaint’s artistic craft, while Spitzer talked about how the industry views blending art and advertising, and Friel spoke about how to motivate others to elevate the art perspective during a campaign.

Read their insights in Med Ad News and connect Watson, Spitzer, and Friel on LinkedIn.