Fingerpaint founder Ed Mitzen has been featured in PharmaVOICE’s Agency CEO Roundtable. He provided his insight on the trends, challenges, and opportunities that impact healthcare agencies and their clients.
“People are increasingly consumers of healthcare in the same way they are consumers of other products and services,” Mitzen stated. “We need to make sure our clients are reaching them where they are and with the information they need.”
Mitzen went on to share his thoughts on cultural influences, artificial intelligence, and marketing in the digital age.
Read the full article in PharmaVOICE.