CONSHOHOCKEN, Pa. – Fingerpaint, a full-service marketing agency with offices in Arizona, Pennsylvania, New York, Ohio, and New Jersey, has added Diane Lipik to its digital strategy team. Lipik will be based in the agency’s Conshohocken, Pa., office.
Lipik began her career focused on data mining and key performance indicator optimization, adding a well-rounded perspective to her background in market research and statistical analysis. Her most recent position was as a marketing analytics analyst at R2C Group, where she assessed media and cross-channel marketing performance to provide recommendations to clients. Lipik’s comprehensive acumen will help her evaluate and optimize marketing campaigns at Fingerpaint.
Lipik earned her bachelor’s degree from Pennsylvania State University. She has experience in cardiology, oncology, insurance, ecommerce, retail, and financial institutions.
“Diane is an analytical thinker who will ensure that our clients get maximum results from their campaigns,” said Andy Pyfer, who leads Fingerpaint’s Conshohocken office. “Her skills and expertise will help our team build out our already robust analytical offerings.”
Reset your expectations of a marketing agency. Independent by design, with integrated talent across Saratoga Springs, New York; Conshohocken, Pennsylvania; Phoenix, Arizona; Columbus, Ohio; and Morristown, New Jersey, Fingerpaint is committed to creating and executing meaningful brand experiences that are never paint by number.
Fingerpaint was named a 2017 finalist for Agency of the Year by Med Ad News, MM&M, and PM360 and won PR & Marketing Agency of the Year in 2017 from the Business Intelligence Group. Additionally, it won the 2018 Heart Award from Med Ad News for its commitment to philanthropy and social causes and has been on Inc. Magazine’s list of the 5,000 Fastest-Growing Companies for the past six years. Founder Ed Mitzen was honored as 2016’s Industry Person of the Year by Med Ad News and as a 2017 Top Boss by Digiday. Visit us at fingerpaint.com and follow us on Facebook, Twitter, LinkedIn, and Instagram.