Senior Strategist We’re looking for a big-idea, original-thinker, strategic account planner who can encourage clients (and internal account and creative teams) to improve strategic outputs, question assumptions and reshape assignments into unique category-challenging propositions to create brand experiences. We’re looking for someone who can act as a catalyst to move brands forward to and devise innovative ways to engage customers. What we expect: proactive, curious thinker who acts as an agency expert on assigned products and therapeutic categories General Skills • Independently handling and prioritizing the parallel work streams of multiple brands, ensures appropriate planning, partnership/delegation and execution • Brings consistent inventiveness and creativity to deliverables and thinking • Engaging and clear presentation skills • Ability to supervise and mentor junior strategist • Ability to build strong client relationships with day-to-day brand managers
Research • Has a clear understanding of the different methodologies and brings a level of expertise to research initiatives • Ability to influence/inform research design and methodology • Guides the development of discussion guide(s) to meet the needs of the project • Ability to synthesize and articulate key research findings
Strategy • Maintains status as “highly-informed” strategic “go-to” on brand teams • Proactively goes to teams with well-baked and articulated ways of leveraging research, trends and insights for deliverables new opportunities • Leads the day-to-day strategic process on assigned brands and projects inclusing annual brand planning, key issue and strategy development, SWOT, etc. • Capable of analyzing, interpreting, and distilling research and ongoing trends into customer, brand, category relevant insights, market landscape traits, brand barriers and opportunities • Ability to distill customer insights into ideas that can drive meaningful creation of strategic and creative documents including positioning and manifesto • Drive cross-functional development of relevant projects including message development, customer journey, etc.
Workshops • Begin to identify opportunities and rationale for workshops and working sessions • Purposefully design workshops based on client/brand needs • Able to act as co-lead facilitator of large client workshops; capable of running client working sessions/smaller workshops • Clearly develop and articulate workshop and working sessions outputs geared towards next steps and organic growth opportunities for the agency
Pitch/Storytelling • Play a large role in shaping new business opportunities including research design and execution, development of strategic documents, and creation of slides • Work with supervisor/lead strategy on overall pitch story
|