We are looking for an experienced marketing automation manager to develop, manage and optimize robust data-driven programs for our Conshohocken, PA team. This includes implementing business rule documents, creating HTML emails, managing lists and databases, and handling quality assurance testing. If you're driven by data, a creative thinker, and a resourceful problem - solver, we want to hear from you!
What it takes:
Developing and managing marketing automation programs
Implementation of campaign business rules
Analysis and reporting of programs to generate insights
Quality control and end-to-end testing initiatives
Management of data including list hygiene, system integration checks, etc.
Participate and occasionally lead client meetings
Manage, mentor, and develop the marketing automation team
5+ years of professional experience with Marketo or Salesforce Marekting Cloud
Strong understanding of email marketing best practices
Solid technical sills and expertise with HTML and CSS optimized for email deployment
General understanding of the digital marketing landscape
Exceptional analytical and critical thinking skills
High proficiency in MS Excel
A team player with strong time management skills, the ability to motivate others to deliver excellence, and poise and focus under pressure
Strong organizational and written/oral communication skills
Ability to thrive in a fast-paced, rapidly changing environment
Experience with SMS programs
SQL query experience
All Fingerpainters are currently working safely from their homes but we look forward to the day we can all be back together in our offices. If you have any specific questions on working remotely now or in the future, please feel free to drop us a line your application.