Careers
Development

Marketing Automation Associate

Conshohocken, PA

Do you have experience working with marketing automation programs? Fingerpaint is looking for a marketing automation associate to assist with developing, managing, and optimizing robust data-driven programs. This includes implementing business rule documents, maintaining lists and databases, handling quality assurance testing, and deploying email and SMS messages. If you’re driven by data, a creative thinker, and a resourceful problem-solver, we want to hear from you.

What it takes:

  • Assist with the management of marketing automation programs using platforms such as Marketo, Salesforce Marketing Cloud, etc
  • Basic working knowledge of HTML for email development
  • Experience implementing business rules
  • Strong understanding of email marketing best practices
  • Analysis and reporting of programs
  • Quality control assurance and end-to-end testing initiatives
  • Management of data, including list hygiene, system integration checks, etc

Know-how:

  • 1 to 3 years of hands-on experience with Marketo or comparable marketing automation programs
  • Exceptional analytical ability and critical thinking skills
  • General understanding of digital marketing landscape
  • Basic understanding of HTML
  • Proficient in MS Excel
  • Experience with SMS programs is a plus
  • Experience SQL querying is a plus
  • Marketo certification is a plus but not required
  • Strong organization and written/oral communication skills
  • Ability to thrive in a fast-paced, rapidly changing environment