Careers
Digital Strategy

Digital Analyst

Conshohocken, PA

Do you dig data and have an analytic mind? Fingerpaint’s Digital Strategy team is looking for a digital marketing analyst to help us execute, measure, analyze, and optimize multichannel marketing programs for a diverse clientele. This includes evaluating omni-channel campaigns, websites, mobile apps, etc. . If you’re driven by data, a creative thinker, and a resourceful problem-solver, we want to hear from you.

What it takes:

  • Setup Google Analytics accounts including tagging, custom segments, goal tracking, etc. 
  • Develop weekly, monthly, and quarterly reports leveraging database analysis skills, as well as data visualization and BI tools
  • Pull datasets from multiple sources, e.g. Google Analytics, Adwords, Bing, Facebook, Doubleclick, etc.
  • Handle tagging and flighting of display media campaigns through Google Ad Manager
  • Analyze data to monitor campaign performance 
  • Monitor and manage display media performance
  • Partner with digital and media teams to develop actionable insights that maximize engagement and conversion opportunities
  • Work closely with the development team to manage, implement and QA necessary tracking codes 

Know-how:

  • 3+ years’ of experience as a digital marketing analyst
  • Exceptional analytical ability and critical thinking skills
  • Experience with Google Analytics and Google Tag Manager
  • Experience setting up Google Analytics accounts
  • Good to advanced skill level with statistics and Excel
  • Proven experience articulating analytics findings (written and in-person)
  • Strong understanding of digital marketing landscape
  • Google Ad Manager (Doubleclick) certification a plus
  • Experience with data visualization tools is a plus
  • Strong organization and written/oral communication skills
  • Ability to thrive in a fast-paced, rapidly changing environment