Apple Watch and AirStrip

September 10,2015

Screen Shot 2015-09-10 at 11.51.21 AMIt’s no doubt that when Apple talks, the public listens. Yesterday’s keynote presentation was no different. We can all stop reading Apple rumor blogs and start looking forward to a new iPhone, a bigger iPad with stylus and keyboard, upgraded Apple TV with Siri integration and a new Apple Watch. All of the new technology and products are cool, but what seems to make the most impact? AirStrip.

Apple spent about 10 minutes profiling the new Apple Watch features and a pretty remarkable healthcare app called AirStrip. Doctors and nurses were previously using AirStrip on iPhones and iPads as a way to communicate patient health, but now the technology can be accessed via Apple Watch. The wearable device is streamlining the doctor-patient line of communication in a big way.

AirStrip’s co-founder Dr. Cameron Powell demonstrated how the application works during yesterday’s keynote. Doctors can check their schedules and check on patients, and nurses can send messages and alerts through the app to the physician, notifying them of a change in vitals. Physicians can then read vitals, lab results and any other important updates right on the interface of their Apple Watch.

What’s even cooler than that?

Expecting mothers can wear the Apple Watch during pregnancy because AirStrip has the ability to differentiate between the mother’s heart rate and the baby’s heart rate. This Sense4Baby technology provides expecting mothers and their doctors a constant line of communication throughout the entire pregnancy. According to their website, “The Sense4Baby system combines a smart wireless device and secure, HIPAA-compliant cloud technology, enabling clinicians to perform cardiotocography for high-risk pregnancies remotely.” A doctor can hear the heartbeat while the mother is home? Now that’s technology and peace of mind.

Imagine every doctor, in every hospital, wearing an Apple Watch and utilizing AirStrip. I’m sure that’s Dr. Powell’s dream, but think about it from a healthcare provider perspective. This real-time, remote monitoring system has the ability to connect doctors and patients at all hours, in all locations. I think anyone who has ever been sick, has ever been to the doctor, anyone who has ever had a baby or knows someone that has needed medical attention can appreciate this new technology and the impact it will have on the healthcare industry.

Watch the entire Apple Special Event here.

Visit AirStrip’s website.

*Copyright Apple


Teplitsky_Toni_Adult _BW_HR 2

Toni Teplitsky brings her left and right brain to work for the Strategy team, combining creativity and analytics in the world of social media and digital communications. When she isn’t Instagramming, tweeting or snapping, she is on her yoga mat finding a little Zen.

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